Developing social media tactics to increase OneSky’s brand awareness and designing events for OneSky’s Anniversary Plan

Author: Regina Luo, Managing Director for Strategy & Operations 2025

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Our Client:

OneSky Foundation Limited (OneSky), a non-profit organization established by OneSky For All Children, is committed to supporting underprivileged families with children aged 0 to 6 by enhancing early childhood care and education. OneSky provides families with a community and training hub to establish a secure and welcoming environment, empowering caregivers through training courses and offering both physical and mental health support. Through these efforts, OneSky aims to ensure that young children receive the nurturing care they require to flourish.

 

The Challenge:

As OneSky enters its fifth year of operation in Hong Kong, the organization is hoping to implement a series of events to raise its public profile, while strengthening its social media presence to build brand awareness and increase public knowledge of OneSky's values and services. To achieve this, the client was looking for innovative and creative ideas for events to incorporate into its 5th anniversary plan, as well as advice on how to increase its online presence and interaction with the public through social media.

 

Our Work:

Juvenate assisted OneSky with the following:

• Review feasibility and effectiveness of OneSky’s existing 5th Anniversary Plan

• Proposed new on-site event ideas for OneSky to raise brand awareness and strengthen its connection with the community

• Suggested social media tactics to increase OneSky’s online presence and enhance public accessibility to its information

 

The Results:

We are delighted and proud to announce that the client is pleased with our deliverables. We wish OneSky immense success in executing the events and launching social media campaigns.